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How Treadwell Recommends Tires Based on Your Driving Preferences

An image of a vehicle on a tire testing track.

Choosing the right tires shouldn’t feel like guesswork. That’s why Discount Tire created Treadwell®, a proprietary tire shopping tool that recommends the best tires for your vehicle based on how and where you drive.

Treadwell narrows down hundreds of options using your driving priorities, vehicle type, and real-world testing data to deliver recommendations tailored to you.

WHAT IS TREADWELL?

Treadwell is Discount Tire’s tire shopping tool that combines:

  • Real-world tire testing data
  • Your driving preferences
  • Your vehicle’s specifications

This results in an easy, smart way to find the right tire for your needs without overwhelming shoppers. Treadwell provides recommendations that maximize the priorities most important to you.

Want to see how tires are tested? Check out our Treadwell Testing Methodology.

How do you use Treadwell?

Using Treadwell is easy. Just tell us three things:

  1. What you drive
  2. How you drive (or what you need)
  3. Where you drive

Then Treadwell shows you tires that make sense for you, your vehicle, and your region. Each tire will also show you important stats that you care about, including braking distance, tire life, fuel efficiency, and more.

GET STARTED WITH TREADWELL

Watch to learn more

See how Treadwell creates personalized tire recommendations based on your vehicle, driving style, and location.

HOW TREADWELL USES YOUR DRIVING PREFERENCES

The first question Treadwell asks you is what vehicle you drive. This makes sure it offers tires that fit.

But perhaps the most important thing it asks is the second question: what matters most to you?

Each driver is different and has different priorities, such as safety, fuel efficiency, or high performance handling. Treadwell uses your answers to rank and recommend tires that align with your priorities (that also fit your vehicle).

Key driving preferences include:


  1. Braking & Safety
    If stopping power is your top concern, Treadwell prioritizes tires with:
    • Shorter wet braking (worn)
    • Strong wet traction and control
  2. Fuel Efficiency
    If lower fuel (either gas or electric) costs are important to you, Treadwell highlights tires designed to:
  3. Tread Life
    If longevity matters most, recommendations will focus on tires with long-lasting tread compounds and evenly wearing tread. Treadwell will show you expected tire life for your vehicle in your driving area.

  4. Comfort & Ride Quality
    For a smooth ride, Treadwell considers:
    • Noise reduction technology
    • Ride softness
    • Highway comfort

WHAT ELSE GOES INTO A TREADWELL RECOMMENDATION?

There are several pieces of important information Treadwell uses to calculate the best tire for you. Treadwell also factors in:

  1. Your Vehicle
    • Make, model, and year
    • Manufacturer requirements
    • Tire size and compatibility
  2. Your Driving Environment
    • City vs highway driving
    • Climate and seasonal conditions
    • Road condition (paved, rough, weather-damaged,etc.)
  3. Real-World Tire Testing
    Treadwell uses data from extensive testing to evaluate:
    • Braking performance
    • Handling
    • Tread life
    • Fuel efficiency
  4. Pricing, Deals & Availability
    Treadwell doesn’t take pricing into account when generating results, however it will help you make the best choice for your budget by showing you:
    • Tires currently on promotion and with rebates
    • Competitive pricing
    • In-stock options near you

HOW TREADWELL RANKS TIRE RECOMMENDATIONS

Once all factors are analyzed, Treadwell assigns each tire a match store based on how well it aligns with your priorities.

Instead of a generic “best tire” you’ll see:

  • Tires optimized for your driving style
  • Clear reasoning behind each recommendation
  • Easy comparisons between options
A visual image of three ways Treadwell helps you find the right tire with best match recommendations, explanations, and tire comparisons.

WHY USE A TIRE SHOPPING TOOL LIKE TREADWELL?

Those “what are the best tires for my car” searches can lead tire shoppers nowhere because they’re not relevant to you and your vehicle’s specific needs.

Treadwell simplifies this process by:

  1. Personalizing results to your driving habits
  2. Highlighting tires for features you care about (like: fuel efficiency, tread life, or safety)
  3. Eliminating guesswork (ex: will these fit my car?)
  4. Saving you time

Find the Right Tires for Your Driving Style

Ready to get started?

Use Treadwell to discover tires tailored to:

  1. Your driving preferences
  2. Your vehicle
  3. Your region

You can also filter Treadwell for cost to select the best tire that meets your budget.

Start your personalized tire shopping experience now!


FAQ


Treadwell takes into account your driving preferences, such as safety, fuel efficiency, and tread life, and combines it with your vehicle details and real-world tire test data to recommend tires that best match your needs.



Treadwell considers several key factors, including:

  • Your driving priorities (braking, fuel efficiency, tread life, comfort)
  • Your vehicle’s make, model, and tire size
  • Your driving environment (city, highway, climate)
  • Real-world tire performance data


Yes! Treadwell can find tires that are designed for better fuel efficiency for both gas and electric vehicles.



The best tires for you depend on how you drive and what you prefer from your driving experience. Treadwell asks you for your priorities, such as handling, safety, longevity, or comfort, and recommends tires that perform best in those areas. This makes it easier to find tires tailored specifically to your needs.



Yes, Treadwell considers your driving environment, including weather and road conditions by selecting tires with relevant features and design, such as wet traction, all-season performance, or dry and winter conditions. This means tires displayed will be suited for your area.



Treadwell assigns a match score to each tire based on how well it aligns with your preferences. It also shows key performance categories like braking, tread life, and fuel efficiency so you can easily compare options side by side.



Yes, Treadwell is Discount Tire’s proprietary tire shopping tool that helps you quickly narrow down the best tire options based on your driving style, vehicle, and region. You can also shop according to your budget!



Yes. Although Treadwell doesn’t factor price into generating its recommendations, it allows you to see current pricing and what promotions and rebates are available. This lets you see the best value option alongside performance recommendations.



The most fuel efficient tires are those with low rolling resistance. Treadwell identifies these tires and recommends models that help improve gas mileage while still meeting other driving needs.



Yes, whether you primarily drive in stop-and-go city traffic or smooth cruising highways, Treadwell adjusts recommendations based on your driving patterns and environment to suggest only the most suitable tires.


Ready to roll?

If you have any questions or are unsure what tires work best for you, drop in or give us a ring. We’ll get you taken care of. Buy and book online and save time in-store!

For more information on this and other tire and wheel services, check out our YouTube Channel or reach out to us on X, Facebook and Instagram.

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