New Tires and Wheel Store in Traverse City, MI 49684

As Traverse City’s home for wheels and tires, Discount Tire is eager and happy to help you! We’re located on US Highway 31 just North of Airport Rd – the northernmost Discount Tire store in Michigan.

Looking for new tires or rims? We’ve got the lowest prices and a team you can trust for expert wheel and tire installation. Need service? Count on us for rotation, balance, tire repair, and winter tire changes. Plus, air checks are always quick, easy and free.

With eight service bays, we’ll get you taken care of quickly. While we work, enjoy free Wi-Fi in our large waiting area.

There are shopping and dining options a short walk away, including Red Lobster, Olive Garden, and the variety of choices available to you across the street at the Grand Traverse Mall.

Our store proudly supports and sponsors the NMC Car Show.

Stop by at your convenience or schedule an appointment.

Snow Tires, Tire Chains, Winter Services and More!

Ready for winter? We have the widest selection of snow tires at the best prices around. Did you know we also offer a number of winter-specific services and products? Whether you need to buy or install new tire/snow chains, add studs to your new winter tires or build and install a snow tire and wheel package, we do it all!

And if you already own a set of winter tires and need them installed ahead of this year’s first snowfall, we’ve got you covered. Our staff are winter tire experts, and we can make sure your winter tire changeovers are smooth as ice.

And while you’re here, check out our guide on buying tires for use specifically in Michigan.

-Manager, Traverse City Discount Tire

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Do you own or operate a business?

No matter how many vehicles your business uses, Discount Tire Fleet can keep you and your crew on the road for less.